Health and wellness products are traditionally marketed with a focus on weight loss. Losing weight is only one small part of your wellbeing. We’re here to disrupt the way these products are marketed by focussing on what really matters – your health.
Innovation is the spice of life. Just because something has been done one way for a long time, doesn’t mean it’s the right way. If we find a better way to do something, we won’t sit and twiddle our thumbs over it – we’ll simply do it.
From the food you eat, to what you do, it should all be honest. Marketers usually get a bad rap for this, but we’re different. We don’t work with brands who promote unrealistic results, because that isn’t honest.
You won’t be wishing you ate more kale on your deathbed, we’ll tell you that for free. Don’t forget to have fun. Eat your veggies and do your HIIT, but if you feel like skipping the gym to climb into bed with a good book and a block of dark chocolate then feel free to do that too. Just not every day.
Travel to faraway places with only a backpack. Jump out of a plane. Start a new business. We believe in dreaming bigger. If it scares the bejeezus out of you, it’s probably a sign you should do it. That’s how you grow.